Businessolver Partners with GuideSpark to Create Engaging Benefit Enrollment Processes

September 9, 2015 – GuideSpark, the leader in employee communications and engagement, today announced details of its latest partnership with Businessolver(R), a leading benefits administration technology company. Through the new integration, the companies will deliver a seamless and powerful experience for employers by embedding GuideSpark’s video content and engagement platform directly within Businessolver’s Software-as-a-Service (SaaS) benefits administration system – Benefitsolver(R).

With employee benefits representing a significant amount of company budgets, employers are looking to drive employee engagement and retention by ensuring that employees understand and can take advantage of the large array of options available to them. Yet, despite the importance of their selections, employees may struggle to understand these offerings or not spend enough time making their benefits elections. Through the integration with GuideSpark, Businessolver users will have access to easy-to-understand video content about their benefits options that will help employees make informed decisions.

Through GuideSpark’s advanced SaaS communications platform, employers are able to present complex topics like benefits, compensation and onboarding to employees through simple, engaging and fully customized videos. To assist employees with their benefits elections, GuideSpark will create proprietary navigation content that is playable directly from Benefitsolver. By embedding educational videos within its platform, Businessolver’s clients have yet another valuable communication and education tool that can provide all of the information an employee needs at the point of decision-making, resulting in a more informed, engaged and satisfied workforce.

“In today’s world of benefits, employers must communicate more options to employees than ever before. Our partnership with GuideSpark aligns with our strategy to focus our products and business on solving challenges related to benefits and ACA compliance – and collaborate with a best-in-breed partner for video content,” said Jon Shanahan, president and CEO of Businessolver. “We are delighted that two of the benefits industry’s leading and fastest-growing SaaS solutions are collaborating to provide a solution that meets the engagement needs of employers.”

Keith Kitani, CEO of GuideSpark, added, “Just as employee benefits have evolved over the years, so too have employee communications. With employees being bombarded with messages from every direction, it is critical that important information like how to select the right benefits plan or how to effectively prepare for retirement reach employees in a timely, engaging manner. Through the GuideSpark and Businessolver partnership, we are helping employers communicate a consistent benefits message at the right time – and providing an easy way for employers to measure the effectiveness of their communications overall.”

About Businessolver
Since 1998 Businessolver has delivered market-changing benefits administration technology supported by an intrinsic responsiveness to client needs. It creates client programs that maximize benefit program investment, minimize risk exposure, and engage employees with easy-to-use solutions and communication tools to assist them in making wise and cost-efficient benefit selections. Founded and developed by HR professionals, Businessolver’s unwavering service-oriented culture and secure SaaS platform provides measurable success in its mission to provide complete client delight.

About GuideSpark
GuideSpark, the leader in employee communications and engagement, transforms how organizations communicate and engage with their employees through customized video and mobile experiences for every stage of the employee life cycle, from onboarding to benefits, compensation and more. The solution is accessible via a robust platform that provides an interactive user experience and deep analytics on employee engagement. GuideSpark, named to the Inc. 5000 list of “America’s fastest-growing companies,” serves hundreds of enterprise customers across all industries and millions of employees. By leveraging content and technology, GuideSpark helps its customers transform their employee communications to increase engagement, create efficiencies by saving time and money, deliver consistent messaging and get peace of mind knowing that their employees understand the value of working for the company.

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