Assess Systems Receives APEX Award for Publication Excellence

International awards recognize white paper on sales team assessment

DALLAS, July 21, 2010—Assess Systems has received an APEX Award for the white paper, “Optimizing the Sales Gene: Selecting and Developing Top-Performing Salespeople.” The paper received an APEX Award for Publication Excellence in the Special Purpose Writing category.

This year marked the 22nd annual awards for this international competition for writers, editors and publication staff, as well as business and nonprofit communicators. There were more than 3,700 entries, with 11 main categories and 127 subcategories.

APEX Awards are based on excellence in graphic design, editorial content and the ability to achieve overall communications excellence. The awards are presented by “Writing that Works” magazine, based in Springfield, Virginia.

“Optimizing the Sales Gene” details how innate sales ability makes a dramatic difference in performance when combined with knowledge and skills. Sales organizations can capitalize on sales genetics by using assessments to measure innate talent and applying the results to the sales team selection and development process.

“Our organizational psychologists have decades of experience studying the sales personality,” said JoAnn McMillan, Ph.D., Assess Systems’ chief operating officer. “We worked hard to infuse the white paper with that depth of knowledge, to clearly communicate the importance of assessing for innate capability. We are gratified by this acknowledgement from communication professionals.”

A copy of the winning entry is available for download at

About Assess Systems
Assess Systems is an innovative software and consulting firm providing talent selection and people development solutions including: competency modeling, selection process design, entry-level assessments, competency-based professional and managerial assessments, sales assessments, leadership development, 360 feedback, succession planning, performance appraisal and executive assessment and coaching. For more than 25 years, Assess Systems’ organizational psychologists have assessed millions of people in a broad spectrum of industries and positions spanning 42 countries and supporting 16 languages. For additional information, please call 972-233-6055 or visit

Media Contacts:

Diane Ianni
Assess Systems
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Heath Davis Havlick
Fisher Vista/HRmarketer
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