Cytiva Releases New White Paper: Performance Management in a Recovering Economy

Cytiva Releases New White Paper: Performance Management in a Recovering Economy

New White Paper Provides HR Practitioners a Blue Print on How Performance Management Technology Can Drive Success in a Post Crash Economic Environment

EMERYVILLE, CA — February 9, 2010 — Cytiva Software, Inc. (CRX:TSX.V), a leading provider of on-demand talent management solutions, announces the availability of a free white paper detailing performance management technology’s potential role in helping organizations thrive in the coming economic recovery.

Studies show that companies revamp their performance management systems as frequently as every two years. The value of employee performance management in most organizations has traditionally centered on compliance, development and compensation. More administrative than transformative, the history of employee performance management would predict it would have little value in fueling business growth.

However, in this important new white paper, performance management software pioneer, Ian Alexander, provides a blue print for “flipping” performance management by focusing it on the needs of the its key constituents: managers and employees.

Cytiva’s new white paper, “Performance Management in a Recovering Economy,” boldly advises organizations to take a year off from writing performance evaluations and discusses how the talent needs of many organizations have likely radically changed in the face of a completely altered business landscape.

“Don’t waste a single minute assessing how someone performed in an unprecedented meltdown where resources were cut and headcounts slashed,” said Ian Alexander, Vice President of Cytiva Software, Inc. “HR needs to get out of the evaluation mentality and focus on aligning performance management with radically altered strategic objectives and new challenges posed by fundamental shifts in demand equations.”

“Performance Management in a Recovering Economy” proposes a “goals first, all-else second” approach to re-inventing performance management and details six steps to “flipping” the performance management process.

“The market dynamics of demand, cost and revenue have significantly changed in many businesses,” advises Alexander. “Employees that thrived in their roles a couple of years ago may now be completely miscast given the challenges faced with post meltdown recovery, and HR’s job is to provide a roadmap for aligning talent around these new challenges.”

“Performance Management in a Recovering Economy” is available free at

Cytiva Software Inc. (CRX:TSX.V) provides innovative on-demand talent management software and services to mid-sized and Fortune 500 companies. Its flagship recruiting software product, SonicRecruit, allows corporations to screen applicants, automate recruiting departments, customize corporate career sites and hire great people. This premier applicant tracking system improves recruiting effectiveness, speeding up the hiring process and reducing cost per hire. Cytiva’s SonicPerform employee performance evaluation software automates employee evaluations, aligns employees around key goals and encourages year round feedback. For more information, visit

Lisa Alexander
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The TSX has not reviewed and does not accept responsibility for the accuracy or adequacy of this news release, which has been prepared by management. Forward-looking Statements: This news release contains forward-looking statements related to the future financial condition and results of operations of Cytiva. These statements are based on current expectations and estimates about the human resources markets in which Cytiva operates and management’s beliefs and assumptions regarding these markets. These statements are subject to important risks and uncertainties which are difficult to predict and assumptions which may prove to be inaccurate. Some of the factors which could cause results or events to differ materially from current expectations include but are not limited to: general economic conditions, market or business conditions; changing competitive environment; changing regulatory conditions or requirements; changing technology; and success in implementing productivity initiatives. Some of these factors are largely beyond the control of Cytiva. Should any factor impact Cytiva in an unexpected manner, or should assumptions underlying the forward-looking statements prove incorrect, the actual results or events may differ materially from the results or events predicted. All of the forward-looking statements made in this document are qualified by these cautionary statements, and there can be no assurance that the results or developments anticipated by Cytiva will be realized or, even if substantially realized, that they will have the expected consequences for Cytiva. Readers should not place undue reliance on any forward-looking statements. Further, Cytiva disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or any other occurrence.

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