New Whitepaper Looks at Impact of Behavioral Style on Five Dysfunctions of a Team Model

Centennial, Colo.— February 24, 2011 — The TRACOM Group has released a new whitepaper on how its SOCIAL STYLE Model supports the team performance concepts of the popular leadership book, “The Five Dysfunctions of a Team,” by Patrick Lencioni.

This whitepaper, “SOCIAL STYLE and The Five Dysfunctions of a Team” is the latest in TRACOM’s SOCIAL STYLE Connections series. These free, downloadable whitepapers discuss popular workplace effectiveness programs and how the behavioral preferences and emotional intelligence (EQ) concepts of SOCIAL STYLE enhance their impact.

Other titles in the SOCIAL STYLE Connections series are “SOCIAL STYLE and Crucial Conversations” which discusses the popular book by Patterson, Grenny, McMillan & Switzler and “SOCIAL STYLE and Situational Leadership II,” which is a leadership effectiveness approach popularized by Ken Blanchard.

It’s estimated that more than 90 percent of large organizations rely on teams to achieve their business goals. Lencioni tackles the pitfalls of team performance in his best-selling book. He provides insight into the five dysfunctions—absence of trust, fear of conflict, lack of commitment, avoidance of accountability, and inattention to results—and how insightful leaders can restore teams to high productivity and effectiveness.

“The popularity of the `Five Dysfunctions’ book is not surprising, given the dependence many organizations have on teams” said Dr. Casey Mulqueen, TRACOM’s Director of Research. “And as Lencioni points out in the book, `some of the most effective and lasting tools for building team trust on a team are profiles of team members’ behavioral preferences.’

TRACOM’s SOCIAL STYLE Model is a complementary tool when using the “Five Dysfunctions” material to improve team dynamics. SOCIAL STYLE describes a framework for understanding the behavioral style and preferences not only of team members, but of team leaders as well.

“Organizations are increasingly looking for synergies among their training, learning and development efforts,” said TRACOM vice president David Collins. “By combining SOCIAL STYLE concepts with other models such as `Five Dysfunctions’ or Situational Leadership, individual productivity and organizational performance improve.”

Originally developed in the 1960s, SOCIAL STYLE is the world’s most-effective interpersonal skills model. TRACOM’s SOCIAL STYLE and Versatility profiles and programs directly develop a person’s emotional intelligence (EQ) capabilities and teach how to put those skills to use in a variety of workplace settings and job functions. Visit for more information.

About The TRACOM Group
For 50 years, The TRACOM Group has helped individuals and organizations improve workplace performance by building interpersonal skills, improving teamwork and developing leaders. TRACOM offers measurement-based learning models, courses, surveys, assessment tools and consulting services. Much of TRACOM’s work is based on the SOCIAL STYLE Model™, a proven model for effective leadership performance, work and personal relationships.

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