Zapoint White Paper Addresses Skills Mapping in a Web 2.0 World

BOSTON — Mar. 1, 2010 — While understanding and tracking employee skills offers clear business benefits, companies large and small typically have no systematic grasp of skills across their organization.

Creating a relevant inventory of skills organization-wide might seem impractical in today’s business climate. Shrinking HR budgets simply do not support a traditional approach involving the creation of a large group in HR to define skills, assess employees, manage a database and keep everything current.

Yet a new emphasis on collaboration and transparency fostered by social media gives organizations an approach that engages employees in their careers as they build a valuable inventory of skills that feeds recruiting, professional development and succession management.

In a new white paper, New Concepts: Skills Mapping in a Web 2.0 World, available at, Boston-based Zapoint demonstrates how companies and employees have new options to collaborate in the career management process.

“Employees are increasingly sharing their thoughts and experiences within social media. By riding this trend of user-created content, companies realize tremendous benefits when trying to understand the skills of their workforce,” said Chris Twyman, chief executive officer. “Employees feel more engaged in their careers, and management has a simplified, cost-effective and current snapshot of employee skills data for their talent management initiatives.”

Such a collaborative, employee-driven approach to skills mapping organically creates the necessary categories, and the transparency of social media skills profiles among peers and management helps ensure accuracy of reported expertise and experience.

The white paper further details the elements and benefits of this collaborative, user-driven approach to capturing workforce skills and fueling career development. Those interested can download the complementary New Concepts: Skills Mapping in a Web 2.0 World at

About Zapoint
Zapoint offers Web services that help companies build better partnerships between HR and employees. Their employee career management approach helps organizations better recruit, maintain and develop their employee base to sustain a competitive advantage;
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Gail DeLano
831.685.9700; 831.588-1567

Keith Woodward

This press release was distributed through PR Web by Human Resources Marketer (HR Marketer: on behalf of the company listed above.